Brand Book

Jack's brand book is a summary of the different elements that make up his brand: story, target audience, value proposition, brand positioning, and brand core.

Are you interested in Jack's story? Download Meet Jack's Brand Book.

Curious how the brand story translates into Jack's visual identity? Download Meet Jack's Design Guidelines.

Logotype

Download your preferred Meet Jack logo.

Color palette

Jack Green
#7ab829

Jack Black
#202221

Dark Green
#286613

Jack Light Green
#afd57f

Typography

H1: Londrina solid

H2: londrina solid

H4: Londrina solid light

Download Londrina Solid font family

H3: Proxima nova Black

Body text style: Proxima Nova Normal

Basic style for all quote elements throughout the website
Download Proxima Nova font family
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Recipe

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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  • List item

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Blog

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

  1. Numbered list item
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Static and dynamic content editing

Text link.

Iconography
Tables
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Button Text
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Accordion heading three

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Tab & Lists
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Jan 17, 2018
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Jan 17, 2018
5 mins ago
Tom
You don't win friends with salad.
5 mins ago
Tom
You don't win friends with salad.
Good

Card heading 1

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Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form

Heading 3

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This is a tag
Another Tag 1
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Tag 1

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Heading 3

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Alerts
Error Message
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Warning Message
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Success Message
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Cards
Good

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Meh status

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Not so good

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Good

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